Pronouns: She / Her / Hers 

Kary Perez is a Consultant at Mission Partners, specializing in civic engagement and democracy. She is an impact-driven strategist with 10+ years of experience in program and campaign development, brand strategy, audience growth, and communications. Kary approaches her work with an equity-first lens and is deeply committed to building sustaining positive change for organizations and the communities they serve.  

Through her role at Mission Partners, Kary has collaborated with several newsrooms and civic organizations to help them move their missions forward. She regularly works with local news and pro-democracy organizations to develop organizational messaging, define target audiences, actualize new initiatives, and conduct in-depth research to ensure alignment with audience needs.  

Previously, Kary was responsible for growing Chalkbeat’s audience, deepening its impact, and diversifying revenue opportunities in service of the nonprofit newsroom’s mission to ensure all children get fair access to education. Her work culminated in the 2023 publication of  “The Roadmap for Local News,” a research report offering solutions to the local information crisis. 

Kary has also consulted for major brands like Microsoft and Feeding America on social good initiatives during her time at DoSomething Strategic (the consulting arm of DoSomething.org). She serves as a faculty member and mentor with Leadership Fellows NY and has guest lectured on nonprofit branding and strategy at NYU and Fordham University. In her spare time, Kary loves to travel, cook, practice yoga, and expand her encyclopedic knowledge of pop culture.