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News + Insights
Align Your Social Media Strategy with Your Values: A Mission Partners Guide
Most nonprofits are active on social media, but far fewer have a strategy that reflects their values. The WWW Framework offers a clear way to audit your platforms and make sure your presence matches your purpose.
SIDEKICKS UNITE! The Power and Impact of Asset-Based Language
Words are powerful, and the way you craft them can mean the difference between communities feeling disempowered, or becoming the hero of their own story.
Designing to Break Stereotypes
To truly "design for impact," we first must pause to consider how many stereotypes our collective marketing campaigns or graphic designs have perpetuated. Learn three practical ways to build a more diverse, bias-aware, and equitable creative process.
How to Approach the Strategic Planning Process Through an Equity Lens
Traditional strategic planning carries hidden, white-dominant norms that can limit whose ideas shape the outcome. Here are six ways to put equity at the center of your next planning process, from who's in the room to the words on the page.
The Words Matter
The language we default to can carry bias we don't even realize is there. Learn six practical ways to write with more equity and intention, from rethinking the word "empower" to using person-first language.
The Power of Equitable Design (And 3 Tips to Become a More Inclusive Communicator)
Learn how communications and development professionals can use images and graphics to reflect a more diverse and accepting world.
What Bias is Hiding in Your Writing?
There are great benefits in spending more time listening others, and in observing our own individual practices of storytelling and story curation. Learn why regular observation, not just good intentions, is the key to noticing what your content might be missing.
Building Equity and Breaking Bias in Storytelling
The best spokespeople don't recite talking points, they know them well enough to react in the moment, like an improv performer. Understand the techniques that help any leader build trust and credibility in high-stakes conversations — inspired in part by the findings of Ed Yong and other journalists.
The Trouble With Like-Mindedness
In the spirit of breaking the habit of like-mindedness, here are a couple questions that helped us challenge our way of thinking, and may help you, too.
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