Share Our Strength

Strategic Planning
Written By Kristine Neil

How a strong workplace culture fueled greater impact for an organization dedicated to supporting children and families.

Share Our Strength has spent the last four decades moving more than $600 million to programs that address the root causes of hunger and poverty among children and families. In 2023, leaders of the Share Our Strength program team engaged Mission Partners to strengthen its workplace culture, following workplace changes related to the pandemic.  

To gather a comprehensive bank of workplace culture feedback, Mission Partners facilitated retreats, leadership meetings, and office hours with Share Our Strength program team members. Mission Partners also held conversations among employees at the same professional level to create an opportunity for team members to connect about shared workplace experiences.  

Informed by the perspectives shared during these convenings, Mission Partners developed a Culture Workplan to guide the program team to support with identifying organizational agreements and shared team values. The resources developed emphasize the importance of inclusion, diversity, empathy, equity, and accountability in building a strong workplace culture.  

To date, Share Our Strength upholds and has expanded upon its shared agreements. With a strong workplace culture intact, Share Our Strength can enhance and deepen its essential mission. 

Kristine Neil

Fractional Web Partner

I'm Kristine Neil - a communications strategist who has spent 20+ years designing websites, first running a full-scale design and marketing agency, and now leading my own studio. I've been the creative director managing the work, the coder quietly fixing what others couldn't, and the strategist in the room asking why before how. Somewhere between the MBA and the other degrees, I decided web design was just one tool in a much bigger toolbox - the real work is figuring out what you're trying to say, who needs to hear it, and what's getting in the way. A website is just where all of that comes to life.

I mostly build on Squarespace, and after years deep in the platform I know how far it can go and when to push past its limits. These days, I'm especially drawn to working as a fractional partner - getting to know an organization over time and helping with whatever moves them forward, whether that's a full redesign, an ongoing hand with content and strategy, or just being the person who knows their site best. I write here about AI, UX, eCommerce, web strategy, and making the complex feel a little more human.

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