April 2024
Dear Friend,
As a purpose-driven social impact communications firm and Certified B Corporation, our values are the heart and soul of our company. They drive our business decisions, guide our client service approach, and inform our workplace processes. Our values also hold us accountable to each other and to our work:
- We value people first.
- We value integrity and excellence.
- We value courageous leadership.
- We value strategic thinking and thoughtful execution.
- We value continuous learning and growth.
Operating in service of these values means being willing to go wherever our employees, our communities, and our planet require—and to see those actions through even when it becomes difficult.
We know with certainty that when we are living these values—fully and universally across our team—we can achieve our greatest impact. 2023 was a solid reminder of that.
- We supported more than 45 purpose-driven organizations advancing breakthroughs in public health, higher education, sustainability, democracy, journalism, and the arts.
- We re-engineered our compensation model in service of transparency and pay parity and rolled out a new core competencies model that further reduces bias in the hiring and promotions process.
- We published a best-selling book on courageous communications and hosted over 40 more episodes of our award-winning podcast, Mission Forward.
- We expanded our groundbreaking Social Entrepreneur in Residence program to address the racial disparity among communications agency owners.
- We published national research that examined the role of executive communication in advancing business strategies and the public good.
- And, we furthered our commitment to building a work environment where mental health and well-being are prioritized, and we were recognized with a Platinum Bell Seal from Mental Health America for this effort.
In this year’s Social Impact Report, you’ll learn more about how we lived these values and the positive benefits they had on our employees, our communities, and our planet. As you read, we hope you find that values matter, and when they’re clear, the impact is undeniable.
With love,
Carrie Fox (she/her)
Founder and CEO
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